Kardashian-Jenner matriarch and manager – Kris Jenner, is certainly a force to be reckoned with making the once notorious family, America’s true royalty.

The Kardashian-Jenner family, more known as “The Kardashians”, don’t need an introduction. The family, best known for their longest running reality television show - Keeping Up with the Kardashians, which ran for 14 years between 2007 and 2021, now boast two members of the Billionaire club with the rest achieving success in their own realms of business. That said, it is no secret as to the driving force behind the Kardashian-Jenner empire and that is the self-coined “Momager” herself - Kris Jenner.

Kris has been a lifelong resident of Southern California, calling Los Angeles home since 1976. She married attorney Robert Kardashian in 1978 only to divorce in 1991 where Kris wed former Olympian Bruce Jenner (now Caitlyn Jenner) the same year. Robert Kardashian died in 2003 after battling cancer. Already a prominent figure in the Los Angeles social scene, Kris carved her path as a self-made woman. The start to her career saw humble beginnings but armed with her expertise in networking and knack for nurturing relationships, coupled with business acumen honed since her teenage years, Kris seemed destined to be a crowned head from the outset.

Kris orchestrates the careers of her six children - Kourtney, Kim, Khloé, and Rob Kardashian; alongside Kendall and Kylie Jenner—and oversees their diverse array of businesses, totalling a dozen. Among these ventures, standouts include the highly successful Skims, Kim's shapewear line, valued at US$4 billion with US$750 million in sales in 2023, and Kylie Cosmetics, a makeup brand that saw Kylie sell a 51% stake for US$600 million at the age of 23 back in 2020. In addition to managing her children's endeavours, Kris operates her own production company and serves as the executive producer of the family's hit series, “The Kardashians”, now in its fourth season on Hulu, following the highly successful “Keeping Up With the Kardashians”. 

Prior to delving into the management of her children's highly successful lives, Kris honed her skills by managing her former spouse, Caitlyn Jenner who gained prominence with a victorious performance at the Olympic decathlon event in Quebec, Canada, in 1976. Consequently, numerous speaking engagements, often coordinated by Kris, became a pivotal avenue for Caitlyn's public presence.

Celebrated for her adeptness at capitalizing on opportunities to enhance her family's financial standing, Kris facilitated Kendall's entry into the modelling industry by forging connections with esteemed agencies. Kris sprang into action upon Kendall expressing her desire to pursue a modelling career witnessing her genuine dedication. By 2018, Kendall Jenner had ascended to the pinnacle of the modelling world, earning the title of the highest-paid model globally, with an estimated income of US$22.5 million, as recognized by Forbes.

In addition to overseeing Kim's burgeoning empire, which now encompasses Kim Kardashian West Beauty and Kylie Jenner’s lucratively established beauty brand, Kris's other daughters have flourished in the business domain as well. With what commenced with Smooch and Dash stores evolved into full-fledged clothing lines, shoe collections, home décor ranges, fragrances, and handbag lines, with the sisters actively involved in the design process. Khloe Kardashian spearheads Good American, a clothing line tailored for women and Kourtney is the brains behind Poosh. Forbes estimated that Kris Jenner pocketed at least US$100,000 from each episode of “Keeping Up With the Kardashians” in 2020, in addition to her customary 10% management fee from her children's endeavours. Coupled with her stakes in various businesses, an autobiography, and a cookbook, Kris's net worth soared to approximately US$190 million. When asked about orchestrating these deals, Kris Jenner acknowledged, "I used to be a one-man show, but then I realized, you know, it takes a village."

In addition to their multifaceted enterprises, the Kardashian sisters leverage social media to generate substantial income. Kris revealed her daughter are constantly receiving offers to promote companies or brands on social media and have so set fees for posts, stories, and various platforms. When queried about the top earners, Kris noted that Kylie and Kim command higher prices due to their immense social media presence.

As the mommy-mogul turns 70 next year, she reveals that her bucket list isn’t as extraordinary as some may believe as staying healthy and living a long and able life is what matters to her most. Reflecting upon her growth in The Golden State as an individual and as a mom who truly put her family on the map, she concluded sharing, “It’s a personal journey. You have to be driven and have the motivation, inspiration and desire to be successful. If you can dream it, you can do it”.